Hello lovely Chirpers! Welcome to a journey that’s close to my heart – exploring the world of cruelty-free beauty. As a passionate advocate and blogger in this space, I’ve made it my mission to uncover the best in ethical makeup, ensuring our beauty routines are not just about looking good, but feeling good too.
The world of cruelty-free makeup is vibrant, diverse, and full of quality options that stand toe-to-toe with their non-cruelty-free counterparts. But why choose cruelty-free, you ask? It’s simple. It’s about making choices that align with compassion, respect for all beings, and a desire to make a positive impact in the world.
In this series, I’ll walk you through each essential component of a makeup kit, sharing my personal experiences and the treasures I’ve discovered along the way. Whether you’re a makeup aficionado or just starting out, I hope to show you that choosing cruelty-free doesn’t mean compromising on quality or variety.
So, grab your makeup bag, and let’s dive into this beautiful world together. Remember, every swipe of lipstick, brush of eyeshadow, or dusting of powder can be a small step towards a more compassionate world. Let’s make each choice count!
I have added this list as if I’m taking you — my lovelies — along your own makeup journey. So, please feel free to go through the entire list through the various Categories as you choose one cruelty-free product from each one for building your own makeup kit OR Select a Category to see which Brands suit you. All Brands here are personally researched by me and cross checked with PETA and Leaping Bunny and other Certifications.
So, let’s have a bit of fun mixing and matching, shall we? I’m buzzing to hear all about your faves and your own cruelty-free finds. Let’s make a splash – both beautifully and ethically!
Primer:
Let’s start our cruelty-free makeup journey with the base – primers. Remember how we always stress the importance of a good foundation? Well, primers are the secret behind that flawless canvas. They smooth out your skin, minimize pores, and ensure your makeup stays put all day. I’ve been experimenting with different cruelty-free primers and trust me, they are game-changers. Whether you have oily, dry, or combination skin, there’s a perfect primer waiting for you.
- Smashbox
- NYX Professional Makeup
- ELF Cosmetics
- Too Faced
- Urban Decay
- Tarte Cosmetics
- Milani
- The Ordinary
- Wet n Wild
- Pixi Beauty
- Glossier
- Cover FX
- First Aid Beauty
- Becca Cosmetics
- BareMinerals
- ColourPop
- Hourglass
- Anastasia Beverly Hills
- Stila Cosmetics
- PUR Cosmetics
- Lush Cosmetics
- IT Cosmetics
- Josie Maran
- Juice Beauty
- Charlotte Tilbury
- Pacifica
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- ILIA Beauty
- KVD Vegan Beauty (formerly Kat Von D Beauty)
- W3LL PEOPLE
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Physicians Formula
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
Foundation:
Moving on to foundations – the backbone of any makeup routine. Finding the right foundation can be a bit like finding a soulmate – it needs to be a perfect match! As a cruelty-free advocate, I’ve explored numerous brands that offer a range of shades and formulas. What I love about these foundations is not just their diverse range but also their commitment to being cruelty-free. Whether you’re looking for a light, medium, or full coverage, there’s a compassionate option for everyone.
- Too Faced
- Urban Decay
- Tarte Cosmetics
- Fenty Beauty
- Anastasia Beverly Hills
- BareMinerals
- NYX Professional Makeup
- ELF Cosmetics
- IT Cosmetics
- Smashbox
- Kat Von D Beauty
- Milk Makeup
- Glossier
- Charlotte Tilbury
- Pacifica
- ILIA Beauty
- Cover FX
- The Ordinary
- Stila Cosmetics
- Hourglass
- Josie Maran
- ColourPop
- Lush Cosmetics
- Becca Cosmetics
- Juice Beauty
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Physicians Formula
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- Pixi by Petra
- Milani
- First Aid Beauty
When choosing a foundation, consider factors like your skin type (oily, dry, combination), desired coverage (light, medium, full), and finish (matte, dewy, natural). This will help you select a foundation that suits your needs and preferences.
Concealer:
Let’s talk concealers – our little magic wands. Whether it’s those pesky dark circles, blemishes, or redness, a good concealer can make all the difference. The key is to find a formula that offers the right coverage while still feeling light on the skin. I’ve been reaching for cruelty-free options that not only cover imperfections but also nourish the skin. They’ve become a staple in my makeup bag!
- Tarte Cosmetics
- Urban Decay
- NYX Professional Makeup
- ELF Cosmetics
- Too Faced
- ColourPop
- Pacifica
- Kat Von D Beauty
- Fenty Beauty
- Glossier
- Cover FX
- Hourglass
- Anastasia Beverly Hills
- Milani
- IT Cosmetics
- The Balm
- BareMinerals
- Stila Cosmetics
- Juice Beauty
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- Physicians Formula
- Bella Pierre
- Emani
- Fitglow Beauty
- Lottie London
- Pixi by Petra
- ILIA Beauty
- Lush Cosmetics
- Wet n Wild
- Charlotte Tilbury
Blush:
Blushes bring that healthy, rosy glow to our cheeks, and who doesn’t love that? From powders to creams, the cruelty-free market has a blush to suit every preference and skin type. Personally, I love how a little blush can instantly lift my face and mood. It’s like a little pot of happiness, and knowing no animals were harmed in its making makes it all the more special.
- Tarte Cosmetics
- Milani
- ELF Cosmetics
- NYX Professional Makeup
- Too Faced
- Urban Decay
- ColourPop
- The Balm
- Glossier
- BareMinerals
- Pacifica
- Anastasia Beverly Hills
- Hourglass
- Stila Cosmetics
- Becca Cosmetics
- Fenty Beauty
- Kat Von D Beauty
- IT Cosmetics
- Cover FX
- Juice Beauty
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- Physicians Formula
- Bella Pierre
- Emani
- Fitglow Beauty
- Lottie London
- Pixi by Petra
- ILIA Beauty
- Lush Cosmetics
- Charlotte Tilbury
Bronzer:
Bronzers – our go-to for that sun-kissed look. Whether you’re contouring or just adding a bit of warmth, a good bronzer is indispensable. Cruelty-free bronzers have impressed me with their blendability and range of shades. They’re perfect for creating a natural-looking glow, and I love how they double up as eyeshadows too!
- Too Faced
- Physicians Formula
- Tarte Cosmetics
- NYX Professional Makeup
- ELF Cosmetics
- Urban Decay
- The Balm
- Milani
- BareMinerals
- ColourPop
- Anastasia Beverly Hills
- Becca Cosmetics
- Hourglass
- Fenty Beauty
- Glossier
- Pacifica
- Stila Cosmetics
- IT Cosmetics
- Kat Von D Beauty
- Lush Cosmetics
- Juice Beauty
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- Pixi by Petra
- Cover FX
- ILIA Beauty
- KVD Vegan Beauty
- Bella Pierre
- Emani
- Fitglow Beauty
- Lottie London
Highlighter:
Highlighters are the cherry on top for that dewy, radiant look. I’ve found some amazing cruelty-free highlighters that give that perfect glow without being too glittery. It’s all about enhancing your natural beauty, and these highlighters do just that. Plus, they’re kind to animals – a total win-win!
- Becca Cosmetics
- Fenty Beauty
- Tarte Cosmetics
- Hourglass
- Anastasia Beverly Hills
- The Balm
- NYX Professional Makeup
- ELF Cosmetics
- Too Faced
- Urban Decay
- Glossier
- Wet n Wild
- ColourPop
- Milani
- Pacifica
- Stila Cosmetics
- BareMinerals
- Physicians Formula
- RMS Beauty
- Thrive Causemetics
- Lush Cosmetics
- Juice Beauty
- 100% Pure
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- IT Cosmetics
- Kat Von D Beauty
- Cover FX
- ILIA Beauty
- KVD Vegan Beauty
- Bella Pierre
- Emani
- Fitglow Beauty
- Lottie London
Eyeshadow Palette:
Eyeshadow palettes are where you can really have fun and express yourself. The variety of textures and colors in the cruelty-free world is astounding. I’ve created everything from subtle day looks to dramatic evening eyes with these palettes. They’re pigmented, blendable, and most importantly, ethically produced.
- Urban Decay
- Too Faced
- Tarte Cosmetics
- Anastasia Beverly Hills
- NYX Professional Makeup
- ELF Cosmetics
- ColourPop
- Kat Von D Beauty
- Pacifica
- Milani
- Stila Cosmetics
- The Balm
- BareMinerals
- Glossier
- Fenty Beauty
- Hourglass
- Becca Cosmetics
- Lush Cosmetics
- IT Cosmetics
- Cover FX
- Juice Beauty
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- Wet n Wild
- Physicians Formula
- ILIA Beauty
- KVD Vegan Beauty
- Bella Pierre
- Emani
- Fitglow Beauty
- Lottie London
Eyeliner:
Eyeliners are essential for defining our eyes. Whether you love a sharp wing or a smudged, smoky line, there’s a cruelty-free eyeliner out there for you. I’ve been amazed at the staying power and richness of the ones I’ve tried. They’re proof that you don’t need to compromise on quality for ethical makeup.
- Kat Von D Beauty
- NYX Professional Makeup
- Urban Decay
- Stila Cosmetics
- ELF Cosmetics
- Tarte Cosmetics
- Too Faced
- Marc Jacobs Beauty
- ColourPop
- Fenty Beauty
- Glossier
- Wet n Wild
- Milani
- Anastasia Beverly Hills
- The Balm
- Pacifica
- Hourglass
- IT Cosmetics
- BareMinerals
- Lush Cosmetics
- Juice Beauty
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- Physicians Formula
- Cover FX
- ILIA Beauty
- KVD Vegan Beauty
- Bella Pierre
- Emani
- Fitglow Beauty
- Lottie London
Mascara:
Mascara can open up your eyes like nothing else. I’ve been on a mission to find cruelty-free mascaras that give volume, length, and curl without clumping or smudging. The ones I’ve discovered not only make my lashes look amazing but also take care of them with nourishing ingredients.
- Too Faced
- Tarte Cosmetics
- Urban Decay
- ILIA Beauty
- Glossier
- Anastasia Beverly Hills
- Pacifica
- ELF Cosmetics
- NYX Cosmetics
- Milk Makeup
- Burt’s Bees
- Hourglass Cosmetics
- IT Cosmetics
- BareMinerals
- The Balm
- Cover FX
- Kat Von D Beauty
- Lush Cosmetics
- ColourPop
- Stila Cosmetics
- Josie Maran
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Juice Beauty
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Physicians Formula
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- Fitglow Beauty
- Lush
- Bella Pierre
- Pixi by Petra
- Emani
- Blinc
Eyebrow Products:
Brows frame our face, and finding the right product to fill and shape them is crucial. The cruelty-free options I’ve explored offer everything from natural-looking pencils to bold pomades. They’ve completely transformed my brow game, and I love that they’re doing it without harming any furry friends.
- Anastasia Beverly Hills
- NYX Professional Makeup
- ELF Cosmetics
- Glossier
- Tarte Cosmetics
- Urban Decay
- Too Faced
- Benefit Cosmetics
- ColourPop
- Milani
- Hourglass
- The Balm
- Pacifica
- IT Cosmetics
- BareMinerals
- Fenty Beauty
- Lush Cosmetics
- Juice Beauty
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- Physicians Formula
- Cover FX
- ILIA Beauty
- KVD Vegan Beauty
- Bella Pierre
- Emani
- Fitglow Beauty
- Lottie London
- Kat Von D Beauty
- Stila Cosmetics
- Wet n Wild
Lipstick/Lip Gloss:
Lip products can change your look in an instant. The cruelty-free lipsticks and glosses I’ve tried have been incredible – vibrant colors, lasting power, and comfortable formulas. Plus, knowing that my beauty choices are helping animals gives me an extra reason to smile.
- NYX Professional Makeup
- Too Faced
- Tarte Cosmetics
- Urban Decay
- ELF Cosmetics
- Anastasia Beverly Hills
- ColourPop
- Milani
- Glossier
- Pacifica
- Stila Cosmetics
- BareMinerals
- The Balm
- Hourglass
- Fenty Beauty
- Kat Von D Beauty
- IT Cosmetics
- Lush Cosmetics
- Juice Beauty
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- Physicians Formula
- Cover FX
- ILIA Beauty
- KVD Vegan Beauty
- Bella Pierre
- Emani
- Fitglow Beauty
- Lottie London
- Pixi by Petra
- Burt’s Bees
Setting Powder/Setting Spray:
To lock in our makeup, setting powders and sprays are a must. The cruelty-free options I’ve used have helped my makeup stay flawless all day. They prevent that dreaded makeup meltdown, and it’s comforting to know that they’re created with respect for animal welfare.
- NYX Professional Makeup
- ELF Cosmetics
- Urban Decay
- Tarte Cosmetics
- Too Faced
- Milani
- Glossier
- ColourPop
- Fenty Beauty
- Anastasia Beverly Hills
- Hourglass
- BareMinerals
- The Balm
- IT Cosmetics
- Pacifica
- Kat Von D Beauty
- Lush Cosmetics
- Stila Cosmetics
- Cover FX
- Juice Beauty
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- Physicians Formula
- ILIA Beauty
- KVD Vegan Beauty
- Bella Pierre
- Emani
- Fitglow Beauty
- Lottie London
- Pixi by Petra
- Becca Cosmetics
Makeup Brushes and Tools:
Just like a painter needs the right brushes, we need the right tools to create our makeup masterpiece. And guess what? There are fantastic cruelty-free options out there! From plush powder brushes to precise eyeshadow applicators, these tools not only feel luxurious but also align with our ethical values. I’ve personally been amazed by the quality and durability of these brushes. They blend, sculpt, and define beautifully, proving that compassionate choices can bring professional results. Remember, every stroke with a cruelty-free brush is a step towards a kinder beauty world
- Sigma Beauty
- EcoTools
- Real Techniques
- Morphe
- ELF Cosmetics
- Zoeva
- Bdellium Tools
- Luxie Beauty
- Spectrum Collections
- IT Cosmetics
- Wet n Wild
- NYX Professional Makeup
- Tarte Cosmetics
- BareMinerals
- Anastasia Beverly Hills
- Hourglass
- The Balm
- Stila Cosmetics
- Too Faced
- Urban Decay
- ColourPop
- Pacifica
- KVD Vegan Beauty
- Fenty Beauty
- Glossier
- Milk Makeup
- Lush Cosmetics
- Juice Beauty
- 100% Pure
- RMS Beauty
- Thrive Causemetics
- W3LL People
- Aether Beauty
- Alima Pure
- Kjaer Weis
- Zuzu Luxe
- Lily Lolo
- Ere Perez
- Eye of Horus
- Gabriel Cosmetics
- Antonym Cosmetics
- Au Naturale
- Clove + Hallow
- Honeybee Gardens
- Real Purity
- Sappho New Paradigm
- Vapour Organic Beauty
- Youngblood Mineral Cosmetics
- Zuii Organic
- Milani
Makeup Remover:
And finally, let’s talk about the last step in our makeup journey – removal. A good makeup remover is key to keeping our skin healthy. It’s not just about taking off makeup; it’s about caring for our skin after a long day. I’ve been using cruelty-free makeup removers that are not only effective but also gentle on the skin. From soothing micellar waters to nourishing cleansing oils, these products ensure that we end our day on a clean and compassionate note. I’ve found that these removers leave my skin feeling refreshed and cared for, without any harshness. It’s the perfect end to our cruelty-free beauty routine
- Bioderma
- The Body Shop
- Clinique
- Neutrogena
- Cetaphil
- Garnier
- Simple
- Philosophy
- Dermalogica
- Lancôme
- Estée Lauder
- Kiehl’s
- Shiseido
- Origins
- Elizabeth Arden
- Almay
- Bobbi Brown
- L’Occitane
- Bliss
- Clarins
- La Roche-Posay
- Murad
- REN Clean Skincare
- Dr. Hauschka
- Yes To
- Fresh
- Ole Henriksen
- Josie Maran
- Pacifica
- RMS Beauty
- Makeup Eraser
- Farmacy
- Herbivore Botanicals
- Tatcha
- Caudalie
- Sunday Riley
- First Aid Beauty
- Indie Lee
- Peter Thomas Roth
- Drunk Elephant
- IT Cosmetics
- Lush Cosmetics
- Pixi by Petra
- Milk Makeup
- Glossier
- Mario Badescu
- Paula’s Choice
- Burt’s Bees
- The Ordinary
- ELF Cosmetics
Final Thoughts:
As we wrap up this journey through the world of cruelty-free beauty, I hope you’ve found inspiration and excitement in the variety and quality of products we’ve explored. From primers to makeup removers, each category has revealed that making ethical choices in beauty doesn’t mean sacrificing quality or variety.
I’ve curated these lists with care, ensuring they serve as a comprehensive guide for you, whether you’re diving into a specific category or embracing the cruelty-free lifestyle in its entirety. Remember, the beauty world is vast and ever-evolving, and there are always new brands and products to discover.
I want this guide to be more than just a list; let it be a starting point for your own beautiful, compassionate journey. Whether you’re a seasoned cruelty-free shopper or just beginning to dip your toes, there’s something here for everyone.
And here’s the thing – this journey isn’t just about makeup. It’s about making choices that reflect our values, our love for animals, and our commitment to a kinder world. Each product you choose from these lists is a step towards that goal.
But our journey doesn’t end here. The world of cruelty-free beauty is dynamic, with new brands and products emerging all the time. So, if you have questions, need recommendations, or just want to share your cruelty-free discoveries, reach out to me. I’m here to continue this journey with you, one cruelty-free product at a time.
Let’s keep the conversation going and our makeup bags compassionate. Until next time, keep shining, keep exploring, and keep being the beautiful change you wish to see in the world!